Brand Specialist - Performance Marketing (Saysky, Altra & Ciele)

Join Surya Bumi Retailindo as a Brand Specialist – Performance Marketing and drive the growth of premium athletic brands Saysky, Altra, and Ciele in Indonesia’s dynamic market. In this strategic role, you will develop and execute high-impact digital campaigns that maximize brand visibility and sales. Leveraging your expertise in performance marketing, you will optimize ad spend, analyze market trends, and implement data-driven strategies to achieve measurable results. Based in Jakarta Barat, you will be part of a dynamic team that thrives on innovation and excellence.

As a Brand Specialist – Performance Marketing, you will work closely with cross-functional teams to create compelling content, manage social media campaigns, and engage with our target audience. Your mission is to build and nurture brand loyalty while driving significant growth for Saysky, Altra, and Ciele. This is an exciting opportunity to be at the forefront of Indonesia’s athletic apparel market, where your strategic insights and creative approach will make a tangible impact.

📋 Tanggung Jawab Pekerjaan

• Develop and execute high-impact digital marketing campaigns across multiple platforms, including Google Ads, Facebook Ads, Instagram, and TikTok.
• Optimize ad spend and performance metrics to maximize ROI and achieve campaign goals.
• Analyze market trends and consumer behavior to inform strategic decisions and content creation.
• Collaborate with the marketing and sales teams to align digital strategies with overall business objectives.
• Monitor and report on campaign performance, providing regular updates and recommendations for improvement.
• Stay up-to-date with the latest digital marketing trends and tools, and implement best practices to enhance campaign effectiveness.
• Manage and grow the brand’s social media presence, engaging with followers and driving user-generated content.
• Conduct A/B testing and other performance optimization techniques to continuously improve campaign results.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 3-5 years of experience in performance marketing, digital advertising, or a similar role.
• Proficient in using Google Ads, Facebook Ads Manager, and other digital marketing tools.
• Strong analytical skills with experience in data analysis and interpretation.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Creative thinker with a strategic approach to problem-solving.
• Familiarity with Indonesian market trends and consumer behavior in the athletic apparel industry.
• Certification in Google Ads or Meta Blueprint is a plus.

🛠️ Keahlian

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